Plants not Pollution

Hammersmith and Fulham Borough Council

Supergraphics to support air quality improvements under the Hammersmith Flyover

Hammersmith & Fulham Borough Council asked us to paint the Hammersmith Flyover in support of a project that has improved the space and the air quality under the flyover. Planters have been introduced along with an Ivy barricade that reduces the impact of harmful emissions entering the pedestrian space.

We asked; how might we celebrate plants and their positive impact on place and pollution? Our approach takes inspiration from Hammersmith’s notable past residents William Morris and typographer Edward Johnston.

  • communication: Applied Graphics / Environments
  • experience: Placemaking / Location specific communication

Commissioned by Hammersmith and Fulham London Borough Council with Hammersmith Business Improvement District.
Murals expertly painted by Peter Barber.
Planters and Ivy Screen designed by Meristem Design.

Press pack avalaible here.